About Us

We are in the midst of an AI revolution. When we saw the power of new Large Language Models (LLMs) and their ability to perform complex, human-level tasks at scale, we knew we could solve a core problem in a massive industry.

Real estate has always run on human relationships, but professionals are drowning in administrative work. A significant portion of an agent's day is consumed by non-revenue tasks like follow-ups, scheduling, and data entry, leaving only a fraction of their time for what truly matters: building relationships and closing deals. This admin burden leads to lost time, client frustration, and missed opportunities.

PLACY LTD was founded in 2023 to fix this. Our mission is to automate the busywork and amplify team performance, allowing professionals to focus on what they do best: turning conversations into deals.

Our Story

We believe the future of real estate isn't AI replacing professionals, but people powered by AI. Our vision is to provide an AI platform for the real estate industry that empowers professionals to sell more, faster, and more efficiently than ever before.

Our platform, Placy Pro, is a real estate–ready AI designed to help property professionals capture every lead, qualify prospects, execute follow-ups, and elevate the client experience. It combines multi-model AI, real-estate-tuned data, and agentic workflows to deliver consistent, human-quality interactions at scale.

Placy Pro works 24/7 to greet inbound inquiries across the channels clients already use — including phone, WhatsApp, website chat, Telegram, and Viber. It can understand questions, personalize responses, and reply in over 50 languages, ensuring no lead is left waiting.

The platform integrates directly with an agency's CRM and SaaS stack for instant data sync, automated pipeline updates, and seamless handoffs (with full context) to human agents.

Placy Pro works across devices and offers multiple workflows to streamline real estate operations.

Our Leadership Team

Placy is led by an efficient, experienced, and passionate team of founders who are AI, PropTech, and real estate experts. Our leadership includes:

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Mike
Vasiliev

Chief Executive Officer

Sergey
Osipov

Chief Strategy Officer

Michael
Zhigarev

Chief Marketing Officer

Sotiris
Komodromos

Chief Operations Officer

Our Impact & Vision

We are proud to serve a rapidly growing client base, demonstrating strong month-over-month growth and significant market validation. Our customers include leading end-user agencies and Master Franchise Customers such as RE/MAX, KELLER WILLIAMS, and CENTURY 21, validating our platform's impact and adaptability.

End Customers